Last updated on October 11th, 2023 at 03:29 pm
Every year, as October begins, users experience “Uptober” thanks to Bitcoin’s historically superior performance. With the exceptions of 2018 and 2019, Bitcoin has ended each October with gains, dating back to 2013.
A wave of entirely new coins has also captured everyone’s attention; you’ve probably heard of the meme coin $WSM, which became a sensation in September. It’s worth noting that coins go through a long journey to make it to the exchange for trading. Projects go through various stages from ICO, IDO, and listing on a platform.
As practice has shown, buying tokens during IDO, ICO, or listing on a major centralized exchange is not the best idea because tokens have already been distributed among the team, airdrop participants, major investors, and developers. Additionally, tokens hit major exchanges at a much lower price, and users try to catch the momentum to make a profit.
In other words, when tokens are listed on the exchange, everyone who already has tokens (those that are unlocked) will be selling them. Even those who created the project and the team sell this portion of unlocked tokens because they understand that the asset’s value is practically impossible to hold, and they need funds to work on the project, pay salaries, etc.
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You can analyze any new project, but to do so, you need to read many articles and familiarize yourself with the roadmap, where you can learn about the project’s plans and prospects in detail. By learning to perceive a project’s potential, you can better identify good projects.
What is Launchpad?
Crypto Launchpads are platforms that provide a platform for new crypto projects, facilitating their funding. In simpler terms, it’s an initial coin offering (ICO) or token launch platform for early-stage blockchain projects that have not yet been disclosed.
Advantages of Launchpad:
- Allows investors to acquire tokens at an economical price, as there is always the potential for token value growth.
- Launch platforms require minimal costs to start a project, making them attractive to innovative blockchain initiatives in need of funding.
- Provides project founders with a convenient way to connect with a wide range of investors interested in new ventures.
Crypto Launchpads: A Key Element of the Web3 Ecosystem
During the height of the crypto market in 2021, numerous new coins and projects emerged. However, some of them turned out to be fraudulent, leading to losses for those who lacked the experience or time to effectively vet these projects.
To avoid fraud, many launch platforms, such as Binance Launchpad, offer comprehensive verification services, conducting thorough project assessments. They also engage third parties to perform “Know Your Customer” (KYC) checks for new users. This level of control protects both project founders and investors and contributes to the growing popularity of these platforms as a preferred method of fundraising in the blockchain ecosystem.
According to Cryptorank.io, fundraising activity in most months since 2021 has exceeded $2.5 billion. For example, in March 2023, launchpad projects collectively raised a total of $7.89 billion.
Crypto launchpads are an integral part of the web3 ecosystem, allowing startups to secure funding and investors to participate in exciting blockchain-related projects at early stages.
Projects featured on Launchpad receive support from the platform, including advisory services regarding timing and token offering methods, as well as project promotion through community and marketing campaigns.
ICO analytics: Cryptorank.io
Top Crypto Launchpads of 2023:
- Binance Launchpad: A platform for cryptocurrency enthusiasts that provides early access to promising blockchain startups. It supports initial exchange offerings (IEO), creating a platform for the secure and fair distribution of tokens, and ensuring accessibility for a wide range of investors.
- Gate.IO Startup: Earns authority in the crypto community. The exchange conducts a thorough project verification process, reducing investment risks and ensuring complete security for investors.
- WhiteBIT Launchpad: One of the most popular cryptocurrency exchanges in Europe, known for its effective marketing strategies. WhiteBIT Launchpad has launched two projects: Scamfari and JovJou (the latter was closed in less than 1 minute).
Conclusion
The crypto market continues to evolve, Launchpads have emerged as a crucial element of the Web3 ecosystem, providing a gateway for early-stage blockchain projects to secure funding and enabling investors to participate in exciting opportunities.
As we move forward, these platforms will continue to play a pivotal role in shaping the future of blockchain innovation, offering support and opportunities for both project founders and investors alike.
Deniz Tutku
Deniz Tutku is a digital journalist with a background in copywriting. A longtime cryptocurrency enthusiast, she has been following the industry closely for many years. Having moved on from her early career, Deniz now writes extensively about various events and developments in the cryptocurrency world, providing her audience with in-depth and informed views on the field.